From 690cc0b271a660ada20d5ecab473f23596aba335 Mon Sep 17 00:00:00 2001 From: georgelimadev Date: Tue, 25 Jun 2024 14:52:33 -0300 Subject: [PATCH 1/5] Adjust cards & menu to new values --- content/internal.html | 6 +-- content/internal.js | 40 +++++++++--------- .../naming_guidelines.html | 15 +++++++ content/style_guides.html | 6 +-- .../translation_memory.html | 18 -------- index.html | 42 ++++++++++--------- 6 files changed, 63 insertions(+), 64 deletions(-) create mode 100644 content/localization_and_internationalization/naming_guidelines.html delete mode 100644 content/translation_memory/translation_memory.html diff --git a/content/internal.html b/content/internal.html index eefe730..cf5ea0c 100644 --- a/content/internal.html +++ b/content/internal.html @@ -54,9 +54,9 @@
Use the right voice for the right
  • -

    expand_more - Translation Memories

    +

    expand_more + Localization & Internationalization

  • diff --git a/content/internal.js b/content/internal.js index 11c64ef..b9f82d1 100644 --- a/content/internal.js +++ b/content/internal.js @@ -49,10 +49,10 @@ function handleInternal() { //Determines which content should be displayed in th document.getElementById("main-frame").src = "./loc_admin_review_logs/Admin String Standardization - PT/VTEXAdminstringstandardizationinPortuguese.html"; expandItem("reviewLogs"); } - else if (currentUrl.includes("translationMemories")) { - displayTranslationMemoriesHeader(); //Changes the header to match the selected section/card. - document.getElementById("main-frame").src = "./translation_memory/translation_memory.html"; - expandItem("translationMemories"); + else if (currentUrl.includes("namingGuidelines")) { + displayL10nAndI18nHeader(); //Changes the header to match the selected section/card. + document.getElementById("main-frame").src = "./localization_and_internationalization/naming_guidelines.html"; + expandItem("namingGuidelines"); } } @@ -73,11 +73,11 @@ function displayReviewLogsHeader() { //Changes the header and subheader to match headerSubtext.innerText = "Check out the linguistic evolution of UI strings towards a native and consistent experience."; } -function displayTranslationMemoriesHeader() { //Changes the header and subheader to match the selected card/section. +function displayL10nAndI18nHeader() { //Changes the header and subheader to match the selected card/section. let headerText = document.getElementById("header-text"); - headerText.innerText = "Translation Memories"; + headerText.innerText = "Localization & Internationalization"; let headerSubtext = document.getElementById("header-subtext"); - headerSubtext.innerText = "Seen that phrase before? Dig through our translation memory to recover it, or to simply get inspiration if you’re writing in another language."; + headerSubtext.innerText = "Create a product that is ready for a global audience by following localization and internationalization best practices."; } function expandItem(id) { //Determines which menu subsection should be open on load depending on the selected card. @@ -90,8 +90,8 @@ function expandItem(id) { //Determines which menu subsection should be open on l else if (id == "glossaries") { expandGlossaries(); } - else if (id == "translationMemories") { - expandTranslationMemories() + else if (id == "namingGuidelines") { + expandL10nAndI18nMemories() } } @@ -104,7 +104,7 @@ function expandStyleGuides() { collapseStyleGuides(); } else { collapseGlossaries(); - collapseTranslationMemories(); + collapseL10nAndI18n(); collapseReviewLogs(); icon.textContent = "expand_less"; @@ -190,7 +190,7 @@ function expandGlossaries() { collapseGlossaries(); } else { collapseStyleGuides(); - collapseTranslationMemories(); + collapseL10nAndI18n(); collapseReviewLogs(); button.textContent = "expand_less"; list = document.createElement("ul"); @@ -246,13 +246,13 @@ function collapseGlossaries() { } } -function expandTranslationMemories() { - let item = document.getElementById("translationMemories"); +function expandL10nAndI18nMemories() { + let item = document.getElementById("namingGuidelines"); let list = item.querySelector("ul"); - let button = document.querySelector("#collapseTranslationMemories"); + let button = document.querySelector("#collapseL10nAndI18n"); if (list) { - collapseTranslationMemories(); // Call the new collapseTranslationMemories function + collapseL10nAndI18n(); // Call the new collapseTranslationMemories function } else { collapseStyleGuides(); collapseGlossaries(); @@ -261,7 +261,7 @@ function expandTranslationMemories() { list = document.createElement("ul"); let items = [ - { id: "translationMemories", text: "Localization", link: "./internal.html?id=translationMemories" } + { id: "namingGuidelines", text: "Naming Guidelines", link: "./internal.html?id=namingGuidelines" } ]; const currentPageHref = window.location.href; @@ -300,10 +300,10 @@ function expandTranslationMemories() { } } -function collapseTranslationMemories() { - let item = document.getElementById("translationMemories"); +function collapseL10nAndI18n() { + let item = document.getElementById("namingGuidelines"); let list = item.querySelector("ul"); - let button = document.querySelector("#collapseTranslationMemories"); + let button = document.querySelector("#collapseL10nAndI18n"); if (list) { item.removeChild(list); @@ -321,7 +321,7 @@ function expandReviewLogs() { } else { collapseStyleGuides(); collapseGlossaries(); - collapseTranslationMemories(); + collapseL10nAndI18n(); button.textContent = "expand_less"; list = document.createElement("ul"); diff --git a/content/localization_and_internationalization/naming_guidelines.html b/content/localization_and_internationalization/naming_guidelines.html new file mode 100644 index 0000000..c89c8c8 --- /dev/null +++ b/content/localization_and_internationalization/naming_guidelines.html @@ -0,0 +1,15 @@ + + + + + + + Product Localization Translation Memory + + +
    +

    Naming Guidelines

    + +
    + + \ No newline at end of file diff --git a/content/style_guides.html b/content/style_guides.html index 1fc6aba..e25340d 100644 --- a/content/style_guides.html +++ b/content/style_guides.html @@ -48,10 +48,10 @@
  • -

    expand_more - Translation Memories

    + id="collapseL10nAndI18n">expand_more + Localization & Internationalization

  • diff --git a/content/translation_memory/translation_memory.html b/content/translation_memory/translation_memory.html deleted file mode 100644 index 0d9dfe7..0000000 --- a/content/translation_memory/translation_memory.html +++ /dev/null @@ -1,18 +0,0 @@ - - - - - - - Product Localization Translation Memory - - -
    -

    Product Localization Translation Memory

    -
    -

    A translation memory (TM) is a repository or database that contains translated source and target language pairs. It reduces translation time and cost by reusing translated content from the repository in computer-aided translation (CAT) tools where human translators can see full or partial matches for sentences in the translation editor.

    -

    Check our Translation memory spreadsheet here

    -
    -
    - - \ No newline at end of file diff --git a/index.html b/index.html index 139c59d..b417296 100644 --- a/index.html +++ b/index.html @@ -48,17 +48,17 @@
    Glossaries
    -
    - -
    - translate -
    -
    -
    Translation Memories
    -

    Seen that phrase before? Dig through our translation memory to recover it, or to simply get - inspiration if you’re writing in another language.

    +
    + +
    + ungroup +
    +
    +
    Localization & Internationalization
    +

    Create a product that is ready for a global audience by following + localization and internationalization best practices.

    +
    -
    @@ -99,17 +99,19 @@
    FastStore
    -
    - -
    - ungroup -
    -
    -
    Localization & Internationalization
    -

    Create a product that is ready for a global audience by following - localization and internationalization best practices.

    +
    + +
    + translate +
    +
    +
    Translation Memories
    +

    Seen that phrase before? Dig through our translation memory to recover it, or to simply get + inspiration if you’re writing in another language.

    +
    -
    + +
    From e9c55ea94cc6e4316892c1d3eeef45a44c9ec8a9 Mon Sep 17 00:00:00 2001 From: sheilagomes Date: Tue, 25 Jun 2024 18:15:57 -0300 Subject: [PATCH 2/5] Fix naming guidelines formatting --- .../naming_guidelines.html | 219 +++++++++++++++++- 1 file changed, 215 insertions(+), 4 deletions(-) diff --git a/content/localization_and_internationalization/naming_guidelines.html b/content/localization_and_internationalization/naming_guidelines.html index c89c8c8..a8232bd 100644 --- a/content/localization_and_internationalization/naming_guidelines.html +++ b/content/localization_and_internationalization/naming_guidelines.html @@ -4,12 +4,223 @@ - Product Localization Translation Memory + VTEX Naming Guidelines -
    -

    Naming Guidelines

    - +
    +

    VTEX Naming Guidelines

    +

    Objective

    +

    Establish a clear, consistent, and meaningful naming strategy for VTEX products, features, and projects to enhance brand identity, customer understanding, and market positioning. This strategy aims to ensure that names are descriptive, practical, and aligned with industry standards, making them easy to spell, pronounce, and remember.

    +

    By implementing these guidelines, VTEX will create a cohesive naming convention that facilitates communication, supports marketing efforts, and strengthens the overall VTEX brand in the global marketplace.

    +

    Why have a naming process?

    +

    Consistency: Ensures all names align with the brand's identity and values, creating a unified image.

    +

    Clarity: Helps customers easily understand what each product, feature, or module does, reducing confusion.

    +

    Professionalism: Demonstrates a well-organized and thoughtful approach, enhancing the company's reputation.

    +

    Market Positioning: Differentiates VTEX products from competitors and clearly communicates their unique value.

    +

    Global Relevance: Ensures names are appropriate and understandable across different languages and cultures.

    +

    Efficiency: Streamlines the naming process, saving time and resources by providing clear guidelines and reducing the need for ad-hoc decisions.

    +

    Marketing and SEO: Improves searchability and marketing effectiveness by using names that are easy to find and understand online.

    + +

    When does this process apply?

    +
      +
    • Launching new products;
    • +
    • Developing features and modules;
    • +
    • Updating existing names;
    • +
    • Adapting names for different regions and languages.
    • +
    + +

    When to run the naming process?

    +

    The sooner, the better. Ideally, run this process at least 2 months before rolling out to closed beta.

    + +

    General guidelines

    +

    Names must be:

    +

    Meaningful: Conveys relevant meaning and fits within the industry; use terms that are commonly used and easily recognizable by merchants.

    +

    Unique: Differentiates from competitors and is not too generic.

    +

    Memorable: Easy to remember and recognize.

    +

    Easy to Spell: Should be spelled as it is pronounced.

    +

    Easy to Pronounce: Should be pronounced as it is spelled.

    +

    Brief: Limited to one or two words, max of three, or a compound word.

    +

    Weighty: Conveys strength and importance.

    +

    Global Relevance: Ensure names are easy to understand in different languages and cultures.

    +

    SEO Friendly: Names should be searchable and rankable.

    +

    Word Choice: Opt for words with positive connotations and impact to ensure memorable and engaging names.

    + +

    Specific guidelines

    +

    Versioning and Updates: Use semantic versioning for updates to existing features rather than renaming them. Add “(Beta)” for test pages and “(Legacy)” for outdated systems.

    +

    Translations: We use different translation strategies for products, modules, and features to ensure brand consistency and recognition across all markets.

    +

    Products: Keep in English.

    +
      +
    • Examples: Sales App, Live Shopping, FastStore.
    • +
    +

    VTEX Admin Modules: Translated.

    +
      +
    • Examples: Overview / Visão geral, Shipping / Envio, Orders / Pedidos
    • +
    +

    Permission Roles: Not translated.

    +
      +
    • Examples: Owner (Admin Super), VTEX IO Admin.
    • +
    +

    Features: Translated.

    +
      +
    • Example: Operational capacity / Capacidade operacional.
    • +
    +

    Apps: Some are translated, some are not.

    +
      +
    • Examples: Wishlist / Lista de desejos, Customer Credit.
    • +
    +

    Capitalization: Capitalization rules differ by language. Use title case for titles in English, and sentence case in Portuguese and Spanish. For more details, see our style guides or contact the Localization team.

    +

    Character Limit:

    +
      +
    • Modules - 18 characters
    • +
    • Sections - 16 characters
    • +
    • Subsections - 21 characters
    • +
    + +

    What to avoid

    +
      +
    • Don’t use verbs. For example, use “Available Sellers” instead of “Find Sellers.”
    • +
    • Don’t use punctuation.
    • +
    • Don’t use personal pronouns.
    • +
    • Avoid redundancy or repeat unnecessary terms. Example: avoid repeating the section title, such as when using the words Management or List.
    • +
    • Avoid using abbreviations unless they are widely recognized and understood, such as “B2B” or “SKU.”
    • +
    + +

    Naming examples

    +

    VTEX Product Names (examples):

    +
      +
    • VTEX Commerce Platform
    • +
    • VTEX IO Development Platform
    • +
    • VTEX Live Shopping
    • +
    • VTEX Tracking
    • +
    • VTEX Shipping Network
    • +
    +

    VTEX Module Names (examples):

    +
      +
    • VTEX Marketplace
    • +
    • VTEX OMS (order management system)
    • +
    • VTEX Intelligent Search
    • +
    • VTEX CMS (content management system)
    • +
    • VTEX IO Store Framework
    • +
    • VTEX IO FastStore
    • +
    • VTEX IO WebOps
    • +
    • VTEX IO App Platform
    • +
    +

    VTEX Feature Names (examples):

    +
      +
    • VTEX Promotions
    • +
    • VTEX Catalog
    • +
    • VTEX Master Data
    • +
    • VTEX Sales Dashboard
    • +
    + +

    Process to follow when defining a name

    +
      +
    1. Fill a Workflow
    2. +
    3. +
        +
      • Fill out the product-naming workflow in the #terminology Slack group to ensure all relevant teams are informed, aligned, and participating in the naming process.
      • +
      • +
          +
        1. Key drivers/contributors: PMs
        2. +
        +
      • +
      +
    4. +
    5. Necessity Check:
    6. +
        +
      • Determine if a new name is truly necessary. Evaluate if an existing name can be adapted or if the new feature/module/product can fit under an existing naming convention.
      • +
      +
        +
      1. Key drivers/contributors: PMs and PMMs working collaboratively to determine the necessity of a new name and evaluate existing naming conventions.
      2. +
      +
        +
      1. Research and Validation:
      2. +
      +
        +
      • Begin documenting the step-by-step process for defining the name;
      • +
      • Analyze how competitors name similar products and features;
      • +
      • Check if customer interviews have been conducted for insights on how they refer to the feature or product. If not, consider conducting one.
      • +
      +
        +
      1. Key drivers/contributors: PMMs, PMs and Product Designers
      2. +
      +
        +
      1. PMM: Begin documenting, lead competitor analysis and provide market insights relevant to naming;
      2. +
      3. PM and PD: Ensure customer interviews are conducted and identify gaps for additional insights
      4. +
      +
        +
      1. Generate Name Ideas:
      2. +
      +
        +
      • Create an exhaustive list of potential names;
      • +
      • Evaluate each name against the guidelines (meaningful, unique, memorable, etc.);
      • +
      • Conduct a comprehensive trademark search to ensure the proposed name isn’t already in use or registered by another entity;
      • +
      • Ensure the names align with VTEX’s overall company strategy, product portfolio, and brand architecture.
      • +
      +
        +
      1. Key drivers/contributors: PMs, PMMs, Education and Localization
      2. +
      +
        +
      1. PM & PMM: Generate an exhaustive list of potential names.
      2. +
      3. PMM: Conduct a comprehensive trademark search.
      4. +
      5. Education and Localization: Provide feedback on name clarity and cultural appropriateness.
      6. +
      +
        +
      1. Team Discussion:
      2. +
      +
        +
      • Validate names with localization and product marketing teams to ensure they are suitable across different languages and markets;
      • +
      • Collect feedback and refine the list based on input.
      • +
      +
        +
      1. Key drivers/contributors: Localization, PMMs and PM
      2. +
      +
        +
      1. Localization: Validate names for suitability across different languages and markets.
      2. +
      3. PMM & PM: Refine the name list based on feedback.
      4. +
      +
        +
      1. Testing:
      2. +
      +
        +
      • Consider testing a shortlist of names with sponsor clients, friendly customers, related internal teams, and business partners;
      • +
      • Document responses, likes, and dislikes to gather insights.
      • +
      +
        +
      1. Key drivers/contributors: PMMs and Product Designers
      2. +
      +
        +
      1. PMMs & PD: Test a shortlist of names with sponsor clients, friendly customers, related internal teams, and business partners and gather insights.
      2. +
      +
        +
      1. Final Decision:
      2. +
      + +
        +
      1. Key drivers/contributors: PMs and PMMs collaborate in finalizing the name that best fits the criteria, and validate it with Leadership.
      2. +
      +
        +
      1. Implementation:
      2. +
      +
        +
      • Complete the step-by-step process document and communicate the chosen name;
      • +
      • Socialize it with stakeholders in product, marketing, sales, solution engineering, and customer success;
      • +
      • Ensure all marketing materials, product documentation, and internal communications use the new name consistently.
      • +
      +
        +
      1. Key drivers/contributors: PMMs, PMs, Education, and Localization
      2. +
      +
        +
      1. PMMs: Complete the step-by-step process document, communicate the chosen name;
      2. +
      3. PMMs, PMs, Education, and Localization: Collaborate on socializing the name as well as ensure the consistency usage of it.
      4. +
      +
    + +

    Seek assistance if needed

    +

    If doubts persist after following the process, consult with the Product Marketing team for additional guidance and final decision-making support.

    \ No newline at end of file From 943f585325ec3ddc7552ea62b6239f4fc30868c3 Mon Sep 17 00:00:00 2001 From: sheilagomes Date: Wed, 26 Jun 2024 11:14:33 -0300 Subject: [PATCH 3/5] Fix formatting of naming guidelines --- .../naming_guidelines.html | 252 ++++++++---------- styles/content.css | 4 + 2 files changed, 122 insertions(+), 134 deletions(-) diff --git a/content/localization_and_internationalization/naming_guidelines.html b/content/localization_and_internationalization/naming_guidelines.html index a8232bd..1f637b2 100644 --- a/content/localization_and_internationalization/naming_guidelines.html +++ b/content/localization_and_internationalization/naming_guidelines.html @@ -23,10 +23,10 @@

    Why have a naming process?

    When does this process apply?

      -
    • Launching new products;
    • -
    • Developing features and modules;
    • -
    • Updating existing names;
    • -
    • Adapting names for different regions and languages.
    • +
    • Launching new products;
    • +
    • Developing features and modules;
    • +
    • Updating existing names;
    • +
    • Adapting names for different regions and languages.

    When to run the naming process?

    @@ -50,175 +50,159 @@

    Specific guidelines

    Translations: We use different translation strategies for products, modules, and features to ensure brand consistency and recognition across all markets.

    Products: Keep in English.

      -
    • Examples: Sales App, Live Shopping, FastStore.
    • +
    • Examples: Sales App, Live Shopping, FastStore.

    VTEX Admin Modules: Translated.

      -
    • Examples: Overview / Visão geral, Shipping / Envio, Orders / Pedidos
    • +
    • Examples: Overview / Visão geral, Shipping / Envio, Orders / Pedidos

    Permission Roles: Not translated.

      -
    • Examples: Owner (Admin Super), VTEX IO Admin.
    • +
    • Examples: Owner (Admin Super), VTEX IO Admin.

    Features: Translated.

      -
    • Example: Operational capacity / Capacidade operacional.
    • +
    • Example: Operational capacity / Capacidade operacional.

    Apps: Some are translated, some are not.

      -
    • Examples: Wishlist / Lista de desejos, Customer Credit.
    • +
    • Examples: Wishlist / Lista de desejos, Customer Credit.

    Capitalization: Capitalization rules differ by language. Use title case for titles in English, and sentence case in Portuguese and Spanish. For more details, see our style guides or contact the Localization team.

    Character Limit:

      -
    • Modules - 18 characters
    • -
    • Sections - 16 characters
    • -
    • Subsections - 21 characters
    • +
    • Modules - 18 characters
    • +
    • Sections - 16 characters
    • +
    • Subsections - 21 characters

    What to avoid

      -
    • Don’t use verbs. For example, use “Available Sellers” instead of “Find Sellers.”
    • -
    • Don’t use punctuation.
    • -
    • Don’t use personal pronouns.
    • -
    • Avoid redundancy or repeat unnecessary terms. Example: avoid repeating the section title, such as when using the words Management or List.
    • -
    • Avoid using abbreviations unless they are widely recognized and understood, such as “B2B” or “SKU.”
    • +
    • Don’t use verbs. For example, use “Available Sellers” instead of “Find Sellers.”
    • +
    • Don’t use punctuation.
    • +
    • Don’t use personal pronouns.
    • +
    • Avoid redundancy or repeat unnecessary terms. Example: avoid repeating the section title, such as when using the words Management or List.
    • +
    • Avoid using abbreviations unless they are widely recognized and understood, such as “B2B” or “SKU.”

    Naming examples

    VTEX Product Names (examples):

      -
    • VTEX Commerce Platform
    • -
    • VTEX IO Development Platform
    • -
    • VTEX Live Shopping
    • -
    • VTEX Tracking
    • -
    • VTEX Shipping Network
    • +
    • VTEX Commerce Platform
    • +
    • VTEX IO Development Platform
    • +
    • VTEX Live Shopping
    • +
    • VTEX Tracking
    • +
    • VTEX Shipping Network

    VTEX Module Names (examples):

      -
    • VTEX Marketplace
    • -
    • VTEX OMS (order management system)
    • -
    • VTEX Intelligent Search
    • -
    • VTEX CMS (content management system)
    • -
    • VTEX IO Store Framework
    • -
    • VTEX IO FastStore
    • -
    • VTEX IO WebOps
    • -
    • VTEX IO App Platform
    • +
    • VTEX Marketplace
    • +
    • VTEX OMS (order management system)
    • +
    • VTEX Intelligent Search
    • +
    • VTEX CMS (content management system)
    • +
    • VTEX IO Store Framework
    • +
    • VTEX IO FastStore
    • +
    • VTEX IO WebOps
    • +
    • VTEX IO App Platform

    VTEX Feature Names (examples):

      -
    • VTEX Promotions
    • -
    • VTEX Catalog
    • -
    • VTEX Master Data
    • -
    • VTEX Sales Dashboard
    • +
    • VTEX Promotions
    • +
    • VTEX Catalog
    • +
    • VTEX Master Data
    • +
    • VTEX Sales Dashboard

    Process to follow when defining a name

    -
      +
      1. Fill a Workflow
      2. -
        • -
        • Fill out the product-naming workflow in the #terminology Slack group to ensure all relevant teams are informed, aligned, and participating in the naming process.
        • -
        • -
            -
          1. Key drivers/contributors: PMs
          2. +
          3. Fill out the product-naming workflow in the #terminology Slack group to ensure all relevant teams are informed, aligned, and participating in the naming process.
          4. +
              +
            • Key drivers/contributors: PMs
            • +
            +
        +
      3. Necessity Check:
      4. +
          +
        • Determine if a new name is truly necessary. Evaluate if an existing name can be adapted or if the new feature/module/product can fit under an existing naming convention.
        • +
            +
          • Key drivers/contributors: PMs and PMMs working collaboratively to determine the necessity of a new name and evaluate existing naming conventions.
          • +
          +
        +
      5. Research and Validation:
      6. +
          +
        • Begin documenting the step-by-step process for defining the name;
        • +
        • Analyze how competitors name similar products and features;
        • +
        • Check if customer interviews have been conducted for insights on how they refer to the feature or product. If not, consider conducting one.
        • +
            +
          • Key drivers/contributors: PMMs, PMs and Product Designers
          • +
              +
            1. PMM: Begin documenting, lead competitor analysis and provide market insights relevant to naming;
            2. +
            3. PM and PD: Ensure customer interviews are conducted and identify gaps for additional insights
            4. +
            +
          +
        +
      7. Generate Name Ideas:
      8. +
          +
        • Create an exhaustive list of potential names;
        • +
        • Evaluate each name against the guidelines (meaningful, unique, memorable, etc.);
        • +
        • Conduct a comprehensive trademark search to ensure the proposed name isn’t already in use or registered by another entity;
        • +
        • Ensure the names align with VTEX’s overall company strategy, product portfolio, and brand architecture.
        • +
            +
          • Key drivers/contributors: PMs, PMMs, Education and Localization
          • +
              +
            1. PM & PMM: Generate an exhaustive list of potential names.
            2. +
            3. PMM: Conduct a comprehensive trademark search.
            4. +
            5. Education and Localization: Provide feedback on name clarity and cultural appropriateness.
            - +
          +
        +
      9. Team Discussion:
      10. +
          +
        • Validate names with localization and product marketing teams to ensure they are suitable across different languages and markets;
        • +
        • Collect feedback and refine the list based on input.
        • +
            +
          • Key drivers/contributors: Localization, PMMs and PM
          • +
              +
            1. Localization: Validate names for suitability across different languages and markets.
            2. +
            3. PMM & PM: Refine the name list based on feedback.
            4. +
            +
          +
        +
      11. Testing:
      12. +
          +
        • Consider testing a shortlist of names with sponsor clients, friendly customers, related internal teams, and business partners;
        • +
        • Document responses, likes, and dislikes to gather insights.
        • +
            +
          • Key drivers/contributors: PMMs and Product Designers
          • +
              +
            1. PMMs & PD: Test a shortlist of names with sponsor clients, friendly customers, related internal teams, and business partners and gather insights.
            2. +
            +
          +
        +
      13. Final Decision:
      14. +
          +
        • Review the feedback and finalize the name that best fits the criteria;
        • +
        • Validate the chosen name with Alexandre Gusmão and Natalia Costa.
        • +
            +
          • Key drivers/contributors: PMs and PMMs collaborate in finalizing the name that best fits the criteria, and validate it with Leadership.
          • +
          +
        +
      15. Implementation:
      16. +
          +
        • Complete the step-by-step process document and communicate the chosen name;
        • +
        • Socialize it with stakeholders in product, marketing, sales, solution engineering, and customer success;
        • +
        • Ensure all marketing materials, product documentation, and internal communications use the new name consistently.
        • +
            +
          • Key drivers/contributors: PMMs, PMs, Education, and Localization
          • +
              +
            1. PMMs: Complete the step-by-step process document, communicate the chosen name;
            2. +
            3. PMMs, PMs, Education, and Localization: Collaborate on socializing the name as well as ensure the consistency usage of it.
            4. +
            +
        - -
      17. Necessity Check:
      18. -
          -
        • Determine if a new name is truly necessary. Evaluate if an existing name can be adapted or if the new feature/module/product can fit under an existing naming convention.
        • -
        -
          -
        1. Key drivers/contributors: PMs and PMMs working collaboratively to determine the necessity of a new name and evaluate existing naming conventions.
        2. -
        -
          -
        1. Research and Validation:
        2. -
        -
          -
        • Begin documenting the step-by-step process for defining the name;
        • -
        • Analyze how competitors name similar products and features;
        • -
        • Check if customer interviews have been conducted for insights on how they refer to the feature or product. If not, consider conducting one.
        • -
        -
          -
        1. Key drivers/contributors: PMMs, PMs and Product Designers
        2. -
        -
          -
        1. PMM: Begin documenting, lead competitor analysis and provide market insights relevant to naming;
        2. -
        3. PM and PD: Ensure customer interviews are conducted and identify gaps for additional insights
        4. -
        -
          -
        1. Generate Name Ideas:
        2. -
        -
          -
        • Create an exhaustive list of potential names;
        • -
        • Evaluate each name against the guidelines (meaningful, unique, memorable, etc.);
        • -
        • Conduct a comprehensive trademark search to ensure the proposed name isn’t already in use or registered by another entity;
        • -
        • Ensure the names align with VTEX’s overall company strategy, product portfolio, and brand architecture.
        • -
        -
          -
        1. Key drivers/contributors: PMs, PMMs, Education and Localization
        2. -
        -
          -
        1. PM & PMM: Generate an exhaustive list of potential names.
        2. -
        3. PMM: Conduct a comprehensive trademark search.
        4. -
        5. Education and Localization: Provide feedback on name clarity and cultural appropriateness.
        6. -
        -
          -
        1. Team Discussion:
        2. -
        -
          -
        • Validate names with localization and product marketing teams to ensure they are suitable across different languages and markets;
        • -
        • Collect feedback and refine the list based on input.
        • -
        -
          -
        1. Key drivers/contributors: Localization, PMMs and PM
        2. -
        -
          -
        1. Localization: Validate names for suitability across different languages and markets.
        2. -
        3. PMM & PM: Refine the name list based on feedback.
        4. -
        -
          -
        1. Testing:
        2. -
        -
          -
        • Consider testing a shortlist of names with sponsor clients, friendly customers, related internal teams, and business partners;
        • -
        • Document responses, likes, and dislikes to gather insights.
        • -
        -
          -
        1. Key drivers/contributors: PMMs and Product Designers
        2. -
        -
          -
        1. PMMs & PD: Test a shortlist of names with sponsor clients, friendly customers, related internal teams, and business partners and gather insights.
        2. -
        -
          -
        1. Final Decision:
        2. -
        - -
          -
        1. Key drivers/contributors: PMs and PMMs collaborate in finalizing the name that best fits the criteria, and validate it with Leadership.
        2. -
        -
          -
        1. Implementation:
        2. -
        -
          -
        • Complete the step-by-step process document and communicate the chosen name;
        • -
        • Socialize it with stakeholders in product, marketing, sales, solution engineering, and customer success;
        • -
        • Ensure all marketing materials, product documentation, and internal communications use the new name consistently.
        • -
        -
          -
        1. Key drivers/contributors: PMMs, PMs, Education, and Localization
        2. -
        -
          -
        1. PMMs: Complete the step-by-step process document, communicate the chosen name;
        2. -
        3. PMMs, PMs, Education, and Localization: Collaborate on socializing the name as well as ensure the consistency usage of it.
        -
      - +

      Seek assistance if needed

      If doubts persist after following the process, consult with the Product Marketing team for additional guidance and final decision-making support.

    diff --git a/styles/content.css b/styles/content.css index ef3e8a8..c101db0 100644 --- a/styles/content.css +++ b/styles/content.css @@ -97,6 +97,10 @@ h5 { font-size: var(--fs-3); } +.half-spacing { + padding-top: 1.5rem; +} + .spacing { padding-top: 3rem; } From 393fbf91160f8e9ef056b231c30252b255ab64c1 Mon Sep 17 00:00:00 2001 From: georgelimadev Date: Wed, 26 Jun 2024 11:26:55 -0300 Subject: [PATCH 4/5] Add summary to new doc --- ...EXAdminstringstandardizationinEnglish.html | 38 ++++++++-------- .../naming_guidelines.html | 44 +++++++++++++++++-- 2 files changed, 60 insertions(+), 22 deletions(-) diff --git a/content/loc_admin_review_logs/Admin String Standardization - EN/VTEXAdminstringstandardizationinEnglish.html b/content/loc_admin_review_logs/Admin String Standardization - EN/VTEXAdminstringstandardizationinEnglish.html index 988267b..46ceaf4 100644 --- a/content/loc_admin_review_logs/Admin String Standardization - EN/VTEXAdminstringstandardizationinEnglish.html +++ b/content/loc_admin_review_logs/Admin String Standardization - EN/VTEXAdminstringstandardizationinEnglish.html @@ -207,25 +207,25 @@

    Lexical preferences

  • “Complement” as an address field, which is a false cognate from PT, was changed to additional information.
  • - + \ No newline at end of file diff --git a/content/localization_and_internationalization/naming_guidelines.html b/content/localization_and_internationalization/naming_guidelines.html index 1f637b2..bd283b2 100644 --- a/content/localization_and_internationalization/naming_guidelines.html +++ b/content/localization_and_internationalization/naming_guidelines.html @@ -7,9 +7,9 @@ VTEX Naming Guidelines -
    +

    VTEX Naming Guidelines

    -

    Objective

    +

    Objective

    Establish a clear, consistent, and meaningful naming strategy for VTEX products, features, and projects to enhance brand identity, customer understanding, and market positioning. This strategy aims to ensure that names are descriptive, practical, and aligned with industry standards, making them easy to spell, pronounce, and remember.

    By implementing these guidelines, VTEX will create a cohesive naming convention that facilitates communication, supports marketing efforts, and strengthens the overall VTEX brand in the global marketplace.

    Why have a naming process?

    @@ -85,7 +85,7 @@

    What to avoid

  • Avoid using abbreviations unless they are widely recognized and understood, such as “B2B” or “SKU.”
  • -

    Naming examples

    +

    Naming examples

    VTEX Product Names (examples):

    \ No newline at end of file From 5ff182ae2e766159de35661c2e52738750a7ada8 Mon Sep 17 00:00:00 2001 From: georgelimadev Date: Wed, 26 Jun 2024 11:28:55 -0300 Subject: [PATCH 5/5] Fix cards icons --- index.html | 6 +++--- 1 file changed, 3 insertions(+), 3 deletions(-) diff --git a/index.html b/index.html index b417296..4c18535 100644 --- a/index.html +++ b/index.html @@ -51,7 +51,7 @@
    Glossaries
    - ungroup + language
    Localization & Internationalization
    @@ -100,9 +100,9 @@
    FastStore
    - +
    - translate + ungroup
    Translation Memories